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THIS WEEK'S DISCOVERY:
Mougin & Piquard for J.Crew
Of all the things to come out of Switzerland (alpine skiing, the
Army knife, Gruyère cheese), our favorite is by far the expertly
made watch. Meet Swiss brand Mougin & Piquard (it's
pronounced mooj-awe and peek-are), which might just be the
greatest watchmaker you've never heard of. Started by two
Frenchmen in the 1920s and shuttered a half century later, it was
destined to stay a secret among collectors until watch authority
Tourneau® acquired its archives. That's where we came in... We
worked closely with Tourneau to create the Grande Seconde
watch, an original design based on sketches discovered in the
Mougin & Piquard archives, as well as details from our design
team's own collections of antique watches. The result? A watch that
we're anything but neutral about.
SHOP OUR ENTIRE WATCH COLLECTION >
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J.Crew Customer Relations | One Ivy Crescent | Lynchburg, VA 24513-1001